My mouth dropped last week when I heard about a new advertising campaign by a London-based newspaper. The Evening Standard was recently delivered a blow following market research into how consumers perceived the publication.
Last year, 70 Australian lives were lost in accidental house fires. In a bid to prevent these tragedies, Queensland Fire and Res cue Service (QFRS) and Duracell joined forces to launch the “Don’t be a fool, change your smoke alarm battery” community awareness campaign this April 1.
With my final semester at university drawing to a close and my graduation fast approaching, it is easy to feel reluctant about leaping into the job market in the midst of a global economic meltdown.