You would think that as PR professionals we would be pro’s at endorsing ourselves since it’s what we do for a living. However, it’s surprising how little (if any) time we actually spend promoting our own brand and tooting our own horn.
With over 250 million Tweets and over 5 billion items shared on Facebook every day, it’s imperative that we try and find ways to make our clients postings stand out.
It’s a worldwide PR dream to cross the line of a million fans on Facebook for a client or company, let alone two million, and yet it’s a tourism organisation from little old Down Under who is now leading the charge for the rest of the world in social media.
They say that people don’t change…but I beg to differ. While most people, companies or organisations remain loyal to their values at heart, each day we grow and with growth comes change.
As a Bondi local I’m a huge supporter of the Bondi Farmers Markets who are also one of our PR Sydney clients.