Louise Cargo
Senior Business Director

Louise has spent more than 15 years working with start-ups, small businesses and global organisations in Ireland, New Zealand and Australia. She has built a reputation for influencing and shaping strategic outcomes, which is underpinned by her exceptional relationship-building capabilities.

Louise’s love of people and building strong relationships has led to her success in the PR industry. She has spent more than 15 years working with start-ups, small businesses and global organisations in Ireland, New Zealand and Australia. She has built a reputation for influencing and shaping strategic outcomes, which is underpinned by her exceptional relationship-building capabilities.

Louise was the lead on the Panasonic Australia account for five years, bringing to life several key projects including the launch of 3DTV into the Australian market and the rollout of the organisation’s new home appliance category.

Louise has worked closely with many high-profile brands including PlayStation,  Johnson & Johnson, AVANI Hotels & Resorts, Krispy Kreme and Campari and was the lead on the #HoldTight campaign for ANZ during Gay Pride. The campaign received global acclaim.