by Chriate | Oct 27, 2016 | Marketing & Branding, Media, Social Media
Social live streaming has skyrocketed in the last few months with the launch of Facebook Live. It’s the new kid on the block rivalling YouTube, Snapchat and Twitter’s Periscope, and it’s quickly proving to be a powerful platform for social marketers. From exploding... by Chriate | Sep 7, 2016 | Fashion, Media, Public Relations, Social Media
So, let’s get straight into it and talk all things influencers. You’ve no doubt seen them as you’re double-tapping on your Instagram feed: “OMG love this skirt!” or “Friday night drinks in my fave new outfit.” There’s been a rise in these over the top, trendy,... by Chriate | Jul 29, 2016 | Business, Marketing & Branding, Media, Public Relations, Social Media
Yes you’ve heard correctly, Pokémarketing. 2016’s latest gaming craze, Pokémon Go has become one of the biggest trends the world has seen in years. 2016 has seen its fair share of worldwide trends and fads, yet this one blows them all out of the water. The app has... by Chriate | Mar 27, 2015 | Media, Public Relations
And it seems that I’m not alone, with a circulation of almost 300,000 the Tele is still a go-to news source for most Sydney siders. I sat down with Jeni O’Dowd, the editor of the Saturday Telegraph, and founding editor of one of its most loved magazine’s Kidspot to... by Chriate | Jul 16, 2014 | Events, Fashion, Media, Public Relations, Red PR Clients, Special Events, Sydney, Uncategorized
Inspired by garden fresh hydrangeas, crisp botanical whites and pretty pastel pinks, the new season collection is both feminine and relaxing. Playful, bold and fun, the collection is influenced by white lace, florals and nature. The collection is inspired by how girls... by Chriate | May 16, 2014 | Events, Events, Hospitality, Marketing & Branding, Media, Red PR Blog, Red PR Clients, Red PR Clients, Social Media, Social Media, Special Events, Special Events, Sydney
So when I was given the task of helping to organise a media famil around this interesting village of Sydney – inviting media guests to discover the brilliance of Pyrmont, it’s safe to say basically everything was a discovery for me too! Pyrmont, I soon learned,...
