Lessons in life and PR

Surrounded by a group of talented, strong and kick ass women for a weekend will definitely make you want to strive to be better than ever – not just in your professional life but in your personal life too! A few weeks ago I was lucky enough to attend The Red...

The War Against Women

The Women’s Legal Service (WLS) help over 3,200 women in need a year, but turn away 16,000 due to lack of funding. 32 women this year have been killed by their partner. There is a war on women occurring in Australia and we need to do everything in our power to raise...

#DiscoverPyrmont –A famil for the senses

So when I was given the task of helping to organise a media famil around this interesting village of Sydney – inviting media guests to discover the brilliance of Pyrmont, it’s safe to say basically everything was a discovery for me too! Pyrmont, I soon learned,...

If you try sometimes, you just might find – you get good PR

 Too often, a lengthy approval chain is where good ideas go to die.  To avoid ‘death by committee’ and get the most bang for your buck, here are a few suggestions from our side of the desk. 1.     Don’t mark up changes:  More often than not your publicist will have...
15 Years of Fame