by Chriate | Jul 29, 2010 | Public Relations, Red PR Blog
Building reputations takes time, and creating a robustly positive public perception requires consistent, sustained messaging and intelligent, strategic thought. Put simply, it isn’t something that just happens overnight – and even if it did, how would you go about... by Chriate | Jul 26, 2010 | Blue by Red PR Blog
When I first joined Blue by Red PR I learnt they take strategic planning one step backward in order to move forward. Red PR has created, the quite frankly brilliant, Discovery Workshop. Unlike most workshops I’ve attended, this one is really interactive with tons of... by Chriate | Jul 26, 2010 | Public Relations, Red PR Blog
At least that was my explanation when I didn’t want half hour discussions on media agendas, values and ethics. It was a way of explaining in laymen’s terms what we did for 6pm news, how we sourced and shaped our content for mass consumption. Within that role of... by Chriate | Jul 20, 2010 | Public Relations, Red PR Blog
The research, intellectual property and creative concepts that go into proposals we put out is someone’s full time job and quite often the entire team is involved in the creative process. And for every success that makes that effort worthwhile there are always the... by Chriate | Jul 19, 2010 | Breaking News
Read Fleur Madden-Topley’s latest blog for Dynamic Business Magazine each fortnight here