Brand Advocacy – it’s time to get people talking!

Harness the power of word of mouth to reach more consumers just by engaging with your most influential customers.  Have you ever loved a brand so much that you felt compelled to talk about it with your friends and colleagues? You even shared their updates about newly...

5 Ways to tell if PR is your calling

It’s nearing my one year anniversary here at The Red Republic (yay cake!), so I thought I’d share my key learnings on what it takes to make it in this dynamic, challenging and fascinating world of public relations. Whether you’re a school leaver deciding on a degree...

Telstra Business Woman of the Year Awards

When I was 22 years old I attended the Telstra Business Woman of the Year Awards as a reporter for the Sunday Mail, covering the young women in business section. I was in awe of these women’s achievements and since then I have attended the awards for the last 11...
15 Years of Fame