by Chriate | Aug 3, 2011 | Public Relations, Red PR Blog
When I arrived for work on the first day, I was impressed by the way the office had been designed. With bright red bean bags, couches and tastefully decorated walls and curtains, I felt that the whole vibe of the office complemented the creativity and hard work that... by Chriate | Apr 1, 2011 | Public Relations, Red PR Blog
Don’t worry – I’m not talking about the most common acronym, I’m actually referring to the alarming phenomenon that seems to be sweeping our bedrooms, workplaces and social circles around Australia; Body Slamming. Examples of BS overheard in the past month... by Chriate | Mar 21, 2011 | Public Relations, Red PR Blog
Now, two months in and I can already tell you – what is written in your texts books doesn’t always work out and there are many hidden challenges involved in the practical side of working a consumer PR agency. Having come to Red with a few internships behind me I was... by Chriate | Nov 30, 2010 | Public Relations, Red PR Blog
I had spent months before calling, emailing and essentially stalking every editorial assistant in Sydney, Melbourne and Brisbane and was over the moon when I finally got accepted by one of them. As the coordinator of the Red PR work experience program, I have now sat... by Chriate | Aug 8, 2010 | Public Relations, Red PR Blog
As PR professionals, our job is to come up with creative methods to achieve cut-through in a cluttered space where we often find ourselves scrambling for attention and shouting over the top of other well intentioned communications professionals, who are also fighting... by Chriate | Jul 29, 2010 | Public Relations, Red PR Blog
Building reputations takes time, and creating a robustly positive public perception requires consistent, sustained messaging and intelligent, strategic thought. Put simply, it isn’t something that just happens overnight – and even if it did, how would you go about...
