by Chriate | Sep 28, 2015 | Uncategorized
Its 5pm and the warning signs are starting to show. You’re on your sixth coffee, YouTubing Eurovision and looking at cat memes- yes my friend you’re on a one way train to procrastination station. When it’s close to deadline it can be hard to think up fresh ideas, let... by Chriate | Sep 15, 2015 | Uncategorized
When I first interviewed for the position of a PR Intern in The Red Republic’s Sydney office, I was posed the questioned “Why PR?” Looking back I realised, I didn’t actually know. Sure, it sounded like a cool industry with lots of exciting parties, but to be honest... by Chriate | Jun 22, 2015 | Public Relations, Uncategorized
As a uni student still in the middle of her Media and Communications degree, seeing public relations in practice has taught me so much more about the industry than I can ever learn in the classroom. 1. PR is a lot of hard work. For an industry that commonly gets... by Chriate | Jun 4, 2015 | Marketing & Branding
An ‘influencer’ can be defined as an individual or group that has influence over potential buyers. According to a recent McKinsey study, word-of-mouth or influencer marketing generate twice as many sales as paid advertising and can lead to a 37% higher customer... by Chriate | Jun 1, 2015 | Design, Design by Republic
Parkside Carina is a new Hampton’s style townhouse development in need of a brochure to showcase the uniqueness and sophistication of their design. We incorporated the lines from their Hampton’s style framework and a navy blue, which was a dominant colour throughout....
