by Chriate | Oct 20, 2016 | Business, Marketing & Branding, Public Relations
A few months ago we saw a group of the world’s top PR and advertising players battle it out for the most coveted accolades celebrating creativity at its best, The Cannes Lions Festival judges 40,000 submissions from 23 creative categories, including PR, making it one... by Chriate | Jul 29, 2016 | Business, Marketing & Branding, Media, Public Relations, Social Media
Yes you’ve heard correctly, Pokémarketing. 2016’s latest gaming craze, Pokémon Go has become one of the biggest trends the world has seen in years. 2016 has seen its fair share of worldwide trends and fads, yet this one blows them all out of the water. The app has... by Chriate | Jul 21, 2016 | Business, Marketing & Branding, Public Relations
When it comes to growing a business, most companies turn to marketing and communications to reach the right audience, gain widespread recognition and build brand credibility. Traditionally, businesses planned their marketing and communications strategies separately,... by Chriate | Sep 4, 2014 | Brisbane, Business, Marketing & Branding, Public Relations, Red PR Blog, Red PR Clients, Technology
We don’t forget this at The Red Republic and it’s through our vision (and deliverance) of awesome customer service that we have become one of Australias leading PR and strategic communication agencies. Here are some rules we live by at The Red Republic, which can be... by Chriate | Aug 26, 2014 | Business, Guest Blogger, Public Relations, Red PR Blog, Social Media, Technology
In terms of content marketing, we are great at telling stories in the traditional media such as print, radio and TV – South Africa punches above its weight when it comes to advertising and media awards. But because internet use at any kind of scale is only a recent... by Chriate | Aug 22, 2014 | Brisbane, Business, Public Relations, Red PR Blog, Red PR Clients, Social Media, Social Media, Technology, Technology
Gone are the days of simply creating a Facebook page and posting a reactive mish-mash of content knowing that your audience will see your latest offering to the world. A successful social media strategy now has to entice users with a creative, unique, engaging mix of...