by redrep | Sep 1, 2025 | Public Relations
Australia’s advertising industry is in the midst of a creative revolution, and the co-pilot is Artificial Intelligence. Far from being the ‘death of creativity’ feared by some, AI is proving to be a powerful new tool, rapidly transforming how... by redrep | Aug 21, 2025 | Public Relations
The best ideas are born from the alchemy of logic and lightning, here’s how to find your formula. Choosing the right creative advertising agency is a bit like finding the perfect collaborator for a hit song. There are countless names out there, each promising... by redrep | Aug 17, 2025 | Public Relations
Our Definitive List of The Best Creative Advertising Agencies in Australia in 2025 We’ve been fortunate to partner with the very best creative advertising agencies across Australia. And we’ve seen first-hand how a high-performing creative agency plays a... by redrep | Jun 27, 2025 | Public Relations
Every year we pack our egos, ideas and SPF 50 to head to the Riviera. Here’s why it matters for us, our clients, and the future of creativity. We’ll admit it: there’s something absurdly glamorous about the Cannes Lions International Festival of Creativity. The... by redrep | Jun 22, 2025 | Public Relations
What’s the Point of Purpose? At this year’s Cannes Lions, purpose was not positioned as a bonus or an afterthought. It was the thread running through panels, juries, and keynote stages, signaling that the industry is moving from performative gestures to deeply... by redrep | Jun 15, 2025 | Public Relations
We were thrilled to see the shortlisting overnight of our creative partner HERO’s groundbreaking Mindography campaign for Fujifilm in the Cannes Digital Craft Lions, continuing HERO’s stellar run as one of Sydney’s top creative advertising agencies. Over the past 12...