by Chriate | Sep 15, 2015 | Uncategorized
When I first interviewed for the position of a PR Intern in The Red Republic’s Sydney office, I was posed the questioned “Why PR?” Looking back I realised, I didn’t actually know. Sure, it sounded like a cool industry with lots of exciting parties, but to be honest... by Chriate | Jun 22, 2015 | Public Relations, Uncategorized
As a uni student still in the middle of her Media and Communications degree, seeing public relations in practice has taught me so much more about the industry than I can ever learn in the classroom. 1. PR is a lot of hard work. For an industry that commonly gets... by Chriate | Apr 28, 2015 | Uncategorized
Extremely common in the travel industry, but also applicable to many others, a famil is usually done in groups and showcases the best experience possible. They can be tailored, depending on the product/service at hand, but involve an experiential element. Why can’t... by Chriate | Mar 18, 2015 | Brisbane, Public Relations, Public Relations, Social Media, Social Media, Uncategorized
Did you know that more people own a mobile device than a toothbrush? In fact, mobile devices now drive over 50% of all ecommerce traffic within a population that as an average attention span of 0.7 seconds, that’s less than the average goldfish! The digital landscape... by Chriate | Dec 19, 2014 | Uncategorized
Well… 2014 has been anything but ordinary. We have pushed the boundaries, put sensational ideas on the table and stood as one against the plight of the average and boring. There was one campaign that really stood for us this year, and apparently we weren’t the only... by Chriate | Dec 15, 2014 | Uncategorized
In 2014 we started our 11th year in business strong as Red PR and in February launched our new brand, The Red Republic, a new brand order, which signalled a decade of evolution and who we wanted to be for the years ahead. We knew who we were and what we stood for and...