Diamond Concierge

Diamond Concierge

Diamond Concierge CASE STUDY WHAT WE DO The Brief To create a mass brand awareness campaign that introduces The Diamond Concierge to a large audience The Campaign We created a viral campaign that received global recognition.  We did this by giving away an $80,000...
Beachwaver

Beachwaver

BEACHWAVER CASE STUDY WHAT WE DO The Brief To launch US brand the Beachwaver Co. in Australia and drive sales through a targeted publicity campaign. The Campaign The Red Republic carried out a holistic launch campaign for Beachwaver Co. which involved; setting up...
Hotel Tonight

Hotel Tonight

HOTEL TONIGHT CASE STUDY WHAT WE DO The Brief To launch in Australia, global hotel booking app HotelTonight needed to raise national brand awareness that positioned the company as a ‘disrupter’ in the hotel booking industry. A key USP for the brand was a focus on...
Westfield Carindale

Westfield Carindale

WESTFIELD CARINDALE CASE STUDY WHAT WE DO The Brief To launch the Westfield Carindale S/S16 collection, generating interest and excitement from consumers and media. The Campaign The Red Republic locked in Samantha Harris as the Westfield Carindale S/S16 ambassador,...
Bacchus

Bacchus

BACCHUS CASE STUDY WHAT WE DO The Brief Execute a memorable and epic launch event for Brisbane’s first high-end pool bar, Bacchus, generating brand exposure and social hype. The Campaign We developed a lavish and unique launch concept for 600 guests, including top...
15 Years of Fame